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Creating something out of nothing

I think one of the hardest things to do in photography, is to create images on white seamless. You have absolutely nothing to work with per se.

You have a blank canvas to work with, and yet you can create some of the most interesting imagery if lit correctly.

For some reason fashion clients just love this look. A clean whit background to showcase their clothes. Your job as a photographer, is to try and make it interesting.

The first thing I try and do is to create interesting shapes with the model and the clothes.

This can be really odd shapes, depending on the clothes. If you are lucky enough to get a model that understands clothes all the better. If not, it is up to you as the photographer to help her pose. This can be like lifting thousands of pounds all by yourself, and yet it must be done. Everyone gets a good laugh when I pose, but somehow I get across to the model what I want.

The other way to create something interesting on white, is with your lighting. Don’s just light the background and the model and start shooting. Try something different.

Bring lights into the shot, let light spill around your subject, subtract light using black cards, just do something to change up the normal shot.

In the end, you might just end up with some amazing images, instead of the normal mundane catalog shots.

Kevin